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Rural Village Energy Hub Pilot Launch
This month getFound client RVE.SOL launches its first pilot Rural Village Energy Hub in Sidonge, Kenya. The RVE will provide the local community with access to electricity, clean water and biogas. Currently the people of Sidonge must carry water from polluted rivers over two kilometers from the village. Then boil the water on fires fueled with timber foraged locally. The community spends a huge proportion of it time and energy on resources we take for granted. The RVE will free up the communities time, enabling them to be more productive, and allow their children time to go to school. RVE.SOL aim is to bootstrap the local community's economy and hekp the people to help themselves. The Sidonge pilot will also be a showcase for RVE.SOL’s technology, providing a visitor center for other communities and groups to come and review the project.
Improve Your Ranking on Google Local Search
As search engines are becoming better at local sear
ch results, there is a golden opportunity for small businesses to get found online for their products and / or services. By implementing a few simple changes to your website, and spending an hour or so registering your business with local search providers you should be able to generate a reasonable return for your time invested. In this blog post I concentrate on Google, as they have the largest marketshare here in Ireland. Here I will outline 3 simple steps which will help your website get ranked in local search results. The first thing you will need is a Google Account, if you use Gmail or other Google tools you will already have a google account, if not go to to https://www.google.com/accounts/ and follow the instruction to create a new account. It should take no more than five minutes to complete.
Overpaying for Pay Per Click Keywords
Recently while working with a client on their online marketing strategy, we investigated Pay Per Click (PPC) advertising and what sort of returns they could expect. We came to some very surprising conclusions. My client is a major destination hotel in Cork City, Ireland. After some discussions [disclosure I rather invest in SEO] we decided to investigate the costs and return on investment (ROI) from targeting keywords using Google Adwords. We used the Google Keyword Tool to get the numbers on keyword volumes and average cost per click. Here is what we found by applying some simple maths.
DIY Voip
Warning: this post has nothing to do with internet marketing, but is something that affects everybody these days. It regards getting extremely pissed off over unfairly expensive telephone bills. Recently I received my monthly bill from my broadband/landline provider and was horrified to find that I was charged over 30 Euros for one 30 minute call to a German mobile- that’s 1 euro per minuteª I queried this with my provider and was told "it is what it is". MMMMM this got me thinking there must be alternatives out there, 1 euro a minute is ridiculous. After a little investigation I found very little differences in the price of calls between landline providers and decided to look further a field.
Improve Page Speed With mod_pagespeed
About a year ago Google announced that it had started using page speed as one of over 200 signals that it considers when determining search ranking. While it is thought not to have a huge influence on search results, it was deemed important enough to include in Google's Webmaster tool set (labs Dec 2009).